Software Engineer
Staff Software Engineer at Meta (since 2018), building large-scale infrastructure and product foundations across Meta: release automation and safety platforms, cross-stack FinTech observability, and core client-side foundations for AI experiences.
Crafting core client-side building blocks to power and display AI responses across Meta's Family of Apps - including WhatsApp, Instagram, Facebook, Messenger, Threads, and Meta AI. This includes, for example, building the full places and map experience that shipped as a featured capability across these apps.
Led the design and implementation of an end-to-end observability framework across client, backend, and offline jobs for FinTech products and infrastructure. Adopted by hundreds of engineers across dozens of products, enabling debugging, monitoring, analytics, and funnel construction that identified hundreds of millions of dollars in revenue and conversion optimization opportunities.
Built and scaled mobile app release automation and safety platforms used across Meta (Apple, Google, and other stores). Designed a novel A/B testing approach for already-compiled apps, eliminating seasonal bias and enabling early detection of production issues - preventing critical bugs from shipping and saving millions of dollars.
Android Tech Lead Engineer
Led Android engineering at Medisafe, a medication management platform serving millions of patients worldwide. Owned the core app architecture and drove significant improvements in performance, stability, and reliability. Built and maintained complete CI/CD pipelines to streamline the release process, and designed automated end-to-end testing infrastructure that ensured high product quality at scale. Also shared engineering learnings with the broader community through writing.
Running Android UI Tests (Part 1, Part 2)
IEEE benchmark citation
Android Software Engineer
Built core Android user experiences for EverythingMe, a contextual launcher that learned from user activity to predict and surface the most relevant apps, content, and live information. Focused on high-performance, latency-sensitive UI and complex custom components where responsiveness was central to the product experience.
Software Engineer
Developed Java-based Eclipse tools for SAP HANA, then a new in-memory database platform. Built developer tooling and plugins for managing database schemas, stored procedures, and related database development workflows.
BSc in Engineering · Research Assistant
Completed a BSc in Engineering at Technion. Also supported a doctoral research project by implementing and running an experimentation framework that generated activity suggestions for designing new business process models.
Android library for simple, structured access to internal storage, external storage, and shared preferences.
sromku/android-simple-facebook
Android wrapper for Facebook login and Graph API flows, designed to simplify common social integration work.
Command-line utility for exporting Android app data through ADB.